Amazon Short Reads

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Key Takeaways

  • Start creating short read books
  • Leverage is in numbers
  • Use it for positioning and traffic
  • Check out what is trending on the Best Seller List in Short Reads category
  • Create product funnels behind your short reads
  • Cross promote within each book
  • If you are a visual person create Text Books using the Amazon TextBook Tool
  • Use existing content to get started
  • Just get out there and have a go

Enter Competition closes August 31 2015

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Overcome Your Fear of The Camera

Listen to this week’s podcast as Authority Catalyst Steve Brossman shares … ‘How To Get Over Your Fear of The Camera” Episode #20 https://itunes.apple.com/au/podcast/20-overcome-your-fear-camera/id939488379?i=336787099&mt=2   itunes


Steve Brossman I had a huge fear of the camera when I first got started in video marketing about 5 years ago. I knew it was something I HAD to overcome if I wanted to become an AUTHORITY in my business. But every time I replayed the video I was mortified and refused to use it to market my business. I will be honest it took me about 3 months to overcome my fear, and Steve really helped me using some of these strategies he shares in this week’s awesome boost podcast.. Now  these days Steve and I fight for the camera. Here are just a few extra tips that I found helpful to overcome my fear of the camera…

Tip #1

Just be yourself! As long as I was authentically myself and stopped trying to be the ‘news reader’ and yes we all do it…even me, then the viewers will connect with you. If you are not funny….don’t try and be funny. If you are not crazy and outlandish…then don’t try and be like someone else who is. Just be yourself and talk as if you are talking to one person inside the camera, and people will really connect with you.

Tip #2

Don’t look at the camera lens. Just pretend you are talking to a client, your Mum or a girlfriend and give them advice like you would if you were having a glass of wine or a coffee. The more relaxed you are, the more relaxed your viewer will be. Or if you are really struggling, then actually have a glass of wine before, that will calm the nerves…just don’t get too tipsy 🙂

Tip #3

Practice makes perfect.   Shoot videos all the time. Use your iphone, your ipad, or your camera whenever you are out and about. The more you use this medium, the more relaxed you will become. Trust me, eventually it will become so natural to you that you will wonder why you were even scared of the camera in the first place.

Last but not least…

Try other video mediums… If you REALLY hated being on camera, and some people are really, really shy and cannot seem to overcome their fear, then use PowerPoint slides and talk to a script, at least you will still be benefiting from using videos in your business.

Authors Note…

If you are not using videos and QR codes in your books to leverage videos as a list building and marketing tool within your books…. you are crazy. That has added a whole other interactive dimension to our book marketing that you should ALL be utilizing in your business books too.  We teach you how to do that in our Best Seller Impact Course.   I know lots of people are using videos in their business these days.If you have any tips that have worked for you please feel free to share them below or leave your comments on my facebook page so others can benefit from what has worked for you in your business. Click to visit Pam’s facebook page

Have an Awesome Week.

Cheers Pam Brossman 10 Times #1 Amazon Best Selling Author CEO SelfPublishYou.com | PamBrossman.com 

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