WHY GENERIC MARKETING SUCKS!

Is your FB Ads Converting?

Are you turning lookers into leads?

Are your leads ‘Freeples’ or Buyers?

WATCH TODAY’S VIDEO TO FIND OUT WHY GENERIC MARKETING DOES NOT WORK

CLICK HERE TO JOIN ICANHQ.COM AND LET’S FIND A FRONT END THAT WORKS FOR YOUR BUSINESS!

Why Generic Marketing Does Not Always Work For The Masses…

  • People buy from people, not just copy, colours, headlines and landing pages [they buy YOU]
  • Different countries, cultures, language, demographics personalities
  • No two markets or target audiences are ever the same, which is why results vary so dramatically.
  • Not everyone has a spare $20-$30k cash flow each month to play the ‘split testing game with paid ads’.

I mean think about it. If generic marketing worked… then everyone would be rich…Right?

Plus, there sure as heck be no need for ‘income disclaimers’ because everyone would be earning the same as the ‘generic marketing teacher’.

Marketing definitely works, however, you have to spend a LOT of time finding the RIGHT one that works for YOUR target market – not generic tips and tricks.

Marketing Success Stories Are Going Backwards – Here’s Why….

  • People give up after the ‘generic marketing strategy’ does not work
  • They are not split testing different strategies to see what connect best with THEIR market instead of treating everyone the same
  • No one is teaching people WHAT TO FIX when the generic strategy does not work.

Too much ‘it worked for me’ must be your problem mentality.

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WHY I DON’T TEACH GENERIC MARKETING TO MY STUDENTS

  • Because there is NO one size fits all strategy that works for everyone.
  • You have to test multiple strategies to see which one connects with your audience including:
    • Medium – videos? audio? webinar? blog posts? challenges?
    • Conversion pages –  Sales pages? Opt-in pages? Social media pages? Social media groups?
    • Copy – Headings? Long copy? Short copy? Video sales letter? Image and text only?
    • Traffic – Social media traffic? Paid ads? Affiliate referrals? Email lists? Joint ventures?
    • Buy now buttons – Colour? Shopping Cart? Button positioning? Coupons? Scarcity
  • Sadly, most generic marketing systems only know one of these strategies when you need to test the whole system.

Imagine Being Able To Do All This Together and Compare Successes?

That is why I created ICanHQ.com

  • Understand your target market
  • Come up with lead magnet ideas that you can test [we have over 130 ideas to choose from]
  • Learn how to create them and get templates from me to fast track the creation process [yes that is my zone of genius]
  • Learn different organic traffic generating ideas to send traffic to test your lead magnets
  • Tweak and test together in a supportive and success momentum environment [we are all in this together to find the winning conversion system]
  • Share successes and wins and when you find the winning combination
  • Create the upsell conversion for that winning lead magnet and turn lookers into leads and leads in buyers
  • Then you are ready to scale – yippee!

Want help doing this? Come and join us in ICanHQ.com for the next 8 weeks we are specifically focusing on lead magnets and front end conversion strategies to grow YOUR business and success momentum this year.

No lock in commitment, you can stay for as long as you are getting momentum in your business.

We have only been going 7 days and this is what Jo had to say in the Success Hub…

READY TO GIVE IT A TRY?

Want help doing this? Come and join us in ICanHQ.com for the next 8 weeks we are specifically focusing on lead magnets and front end conversion strategies to grow YOUR business and success momentum this year.

No lock in commitment, you can stay for as long as you are getting momentum in your business.

We have only been going 7 days and this is what Jo had to say in the Success Hub…

Where have you been the last 5 years dear Pam Brossman!! Wow so much value and amazing content in this group already. You are a dynamo! I am so appreciative – thank you so much. I have spent thousands on “coaching” and never learnt how to do anything that you are teaching.

Jo Worthy Feb 2019 New I Can HQ Member

CHECK OUT THE WEEKLY SUCCESS HUB FOR WOMEN ENTREPRENEURS

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Pam Brossman
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