Carrying On From Last Week..

Last week we talked about becoming consistent with your messaging and whether or not you had to become a ‘celebrity’ persona to be a personal brand.

This week let’s talk about attractive characters.

I have learned this from many of my mentors over the years, all of which have very strong ‘attractive characters’ in their personal brand businesses. This week I go into more detail about the 5 main characters, how they intersect, and how you may want to introduce one of these attractive characters into your own personal brand marketing.

As mentioned last week it is more important to just be YOU in all your personal brand marketing. But there are ‘stand out influencer characteristics that you can use consistently in your business, that may allow you to become more attractive to your ideal target audience.

Watch this week’s video above and let me know which one you love to use in your business.  I love the Expert Leader character!

Have an amazing day …Elite Woman!